Signage and banners
Garrison Square Apartments
Property branding Brand environment
For Garrison Square Apartments, a complex of three buildings including the historic Beaux Arts style Musicians Building in Boston's Back Bay neighborhood, Hood Design helped build a cohesive brand environment across print, web, advertising, and signage. Here is Garrison Square's sign outside the property leasing office. Colors for the new identity and signage were coordinated with the color palette of the the newly refurbished common areas.
The background is an aluminum box with a 1 depth, pained a soft green. with applied laser-cut dimensional type in a darker taupe.